5 easy tips for an engaging “about” page on your wordpress blog

Here are the tips to make your about page more attractive & engaging to your target audience.

Note that attractive does not mean a marketing strategy. We are not selling anything. It is something you give to your audience to relate with you and your blog.

1. Show your authentic true self:

Who are you really? What are you doing on earth? What is it like to be you?

Remember that who you are before what is it about. Author is everything in a blog. Let the audience relate with you first, then your blog.

2. Give juicy details about your dark side

This is not FB so you can freely express yourself and get out of the shiny happy person image (Sorry R.E.M.)

Deepest desires, worst habits, lost hopes can be shared without any fear of judgement. Note that, I am not saying the content should be all about negative things. It should be though about the Yin as well as Yang of yourself. Show both your dark and the bright sides.

3. Clear up your mind about your purpose of writing

You do not have to do this on the first day, but it will become more clear in time. In some about pages, I get lost. You don’t want your readers to get lost. In time, clear up the unnecessary and come up with your neat, to the point purpose of writing.

4. Put some biographical information

Age, gender, location whatever you want to share. You do not have to share every detail of course but give your audience a little information about yourself so they can imagine you in front of them having a face-to-face conversation while they read your posts.

5. Put one photo of you or something depicting you as a person

It does not have to show your face, it could be anything like your hand writing a blog post for example.

Note that, putting many photos of your daily life is another distraction. You can share those moments with posts. About page should include 1 simple photo.

Just please do not put cat/flower/sunset/snowman pictures on about section. You do not have to show yourself but you may want to give an idea of yourself and you as a person.

Bad example:

Good examples:

***

Happy blogging 🙂

Alex

Why New Year’s resolutions do not work but goals do?

Hey all,

As a psychologist and a former 10+ yrs experienced Project Manager in Consulting and a woman who really sucks at resolutions 😛 I want to address the ultimate 01.01.2015 problem:

1. New year resolutions do not have deadlines or project plans.

If you do not have a plan or deadline, you will always have tomorrow, next week or month to do it.

Regardless of when you start, you should know when to finish. Also, you should have a roadmap to follow. Roadmaps and deadlines can be modified. There are no rules. But, they should be set.

2. New year resolutions are not clear. 

Do more of this, do less of this are not clear. Define more and less. Use percentages, numbers, counts.

Spend more time with family is not a clear goal. It is a wish. Set the goal with clarity. Spend 2 hours of quality time with family? Not there yet. Define quality time. What do you consider as high or low quality? Maybe you should ask your family and gather more data on clarifying what to do in that 2 precious hours.

3. New year resolutions are too hard to reach because they include changing habits or personality.

Becoming more patient organized cannot be a goal as it is strongly linked to your personality. Do not waste time changing it. It never works.

In order to set a clear goal, discover why you want to be more patient or organized. Where will you use it? Will it contribute your success in your business, your relationships? Then, why don’t you set success in your business or relationships as a goal rather than changing yourself, change your relation quality.

Love,

Alex